Category: Ik wil groeien

Social Media Plan: Zet je social media kanalen strategisch in

Een social media plan maken is geen rocket science maar vraagt wel een doordachte strategie en stappenplan. Helaas wordt er dikwijls ondoordacht te werk gegaan. “Oké, wie heeft er nog een leuk idee?”, roept de marketing verantwoordelijke enthousiast door de meeting room. – Je voelt het oprechte enthousiasme in de vraag, maar ziet ook de […]

Value propositions: what-how-why

A value proposition is the promise you make to your prospects about the value that you, as a company, will deliver.  It’s the number one reason a prospect should buy from you. A value proposition is a clear statement that: explains how your product solves the customer’s pain and how they will gain from your offering What the compelling advantages are for your […]

Looking for that one (secret) marketing tactic to grow your business?

You fell for our title, didn’t you?  Well, sorry to burst your bubble but there is no secret marketing tactic that leads, for sure, to a big bang. A good marketing approach is based on a good marketing mix and requires persistent work and planning. There are no secrets, it comes down to good planning […]

Marketing Automation playbook

Van marketing tot sales, SharpSpring ⚡ has it all. We brengen de customer journey in kaart en transformeren contacten van leads naar duurzame klanten. Samen streven we naar een flawless marketing automation plan. Benieuwd? Lees dan zeker ons Marketing Automation playbook! Word een marketing automation expert! ⬅ Download het playbook Download nu je exemplaar! Download […]

Reference story: one of the most effective marketing tactics?

A while ago we posted a blog post to contradict that there is one magical marketing trick that is going to change your entire business. We explained that success in marketing is all about having the right mix of activities, distributed at the right time to the right people… We still believe that… but if […]

Intro to buyer persona

The content you make, the blog posts, videos, seminars, events are all made to attract an audience. To perform effective marketing, you have to know who you are communicating with and you should know them well. It doesn’t start with the product or the blog post, it all starts with the customer. To this end, a buyer […]